37
osgood schlatter knee brace youth
Skip itSoft demand (-29.4% this quarter) — this niche doesn't clear our bar today.
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$14.13avg listing price — sweet spot $15–$100
Price range
Okay$9.53–$19.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Returns
Okay4.7%return rate — above 5% kills the launch gate
Competition
Okay70%top-5 click share — leaders hold, buyers still browse
Review moat
Bad9,076.73avg incumbent reviews — the moat a new listing must climb
Market size
Bad$85K$85K/yr · 67K searches
Growth
Bad-29.4%90-day search growth — must beat 0% to launch