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Oil of Oregano Gummies
Skip itSoft demand (-37.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$20.82avg listing price — sweet spot $15–$100
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Price range
Good$7.71–$28.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,238avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Competition
Bad78%top-5 click share — a locked-up shelf
Market size
Bad$42K$42K/yr · 23K searches
Growth
Bad-37.6%90-day search growth — must beat 0% to launch
Signals Low Review Barrier