50
Noura
Worth a lookShows low returns (0.1%), but soft demand (-31.1% this quarter) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Review moat
Incredible64.58avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible$36.61avg listing price — sweet spot $15–$100
Price range
Incredible$31.77–$39.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Market size
Bad$70K$70K/yr · 61K searches
Growth
Bad-31.1%90-day search growth — must beat 0% to launch