39
New York Coffee Cup
Skip itA concentrated shelf (top 5 take 90% of clicks) — this niche doesn't clear our bar today.
Price range
Great$14.54–$25.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great275.5avg incumbent reviews — the moat a new listing must climb
Avg price
Great$19.51avg listing price — sweet spot $15–$100
Returns
Great1.7%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+10.2%90-day search growth — must beat 0% to launch
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Market size
Bad$60K$60K/yr · 112K searches
Brand share
Bad95%top-5 brand share — brand-locked demand
Competition
Bad90%top-5 click share — a locked-up shelf