47
Neck Hammock
Skip itA concentrated shelf (top 5 take 77% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$32.12avg listing price — sweet spot $15–$100
Price range
Incredible$18.70–$46.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Conversion
Good6.4%search→purchase rate — share of searches ending in a sale
Returns
Okay4.2%return rate — above 5% kills the launch gate
Growth
Okay+7.1%90-day search growth — must beat 0% to launch
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Market size
Okay$158K$158K/yr · 77K searches
Review moat
Bad9,502.82avg incumbent reviews — the moat a new listing must climb
Competition
Bad77%top-5 click share — a locked-up shelf
Signals Out of Stock