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Nasal Dilator
Skip itA small market ($79K/yr) — this niche doesn't clear our bar today.
Quality gap
Incredible3.7★avg incumbent rating — lower means beatable quality
Avg price
Great$22.46avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Price range
Great$9.87–$55.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Growth
Bad-3.0%90-day search growth — must beat 0% to launch
Competition
Bad72%top-5 click share — a locked-up shelf
Review moat
Bad7,399.07avg incumbent reviews — the moat a new listing must climb
Market size
Bad$79K$79K/yr · 87K searches
Signals Quality Gap