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55

Naked Collagen

Worth a look

Shows low returns (0.0%), but a concentrated shelf (top 5 take 100% of clicks) keeps it on the watch list.

Market size 57Growth 57Conversion 97Competition 0Returns 100Price range 95Avg price 95Brand share 0Review moat 67Quality gap 53

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible15.9%

search→purchase rate — share of searches ending in a sale

Avg price

Incredible$42.57

avg listing price — sweet spot $15–$100

Price range

Incredible$41.75–$44.17

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good829.33

avg incumbent reviews — the moat a new listing must climb

Market size

Good$433K

$433K/yr · 64K searches

Growth

Good+31.2%

90-day search growth — must beat 0% to launch

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Reviews