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56

Money Candle

Worth a look

Shows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 17Growth 24Conversion 46Competition 80Returns 97Price range 73Avg price 79Brand share 75Review moat 61Quality gap 52

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Competition

Great35%

top-5 click share — an open shelf

Avg price

Great$16.69

avg listing price — sweet spot $15–$100

Brand share

Great60%

top-5 brand share — no brand owns this niche

Price range

Good$5.20–$40.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,047.69

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Okay3.7%

search→purchase rate — share of searches ending in a sale

Growth

Bad-2.4%

90-day search growth — must beat 0% to launch

Market size

Bad$66K

$66K/yr · 107K searches

Reviews