55
Mini Ice Packs
Worth a lookShows low returns (1.3%), but a small market ($61K/yr) keeps it on the watch list.
Returns
Great1.3%return rate — above 5% kills the launch gate
Brand share
Great54%top-5 brand share — no brand owns this niche
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Growth
Good+25.8%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$11.01avg listing price — sweet spot $15–$100
Price range
Okay$4.99–$21.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad5,955.16avg incumbent reviews — the moat a new listing must climb
Market size
Bad$61K$61K/yr · 78K searches
Signals No Dominant Brand