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55

Mini Broom

Worth a look

Shows low returns (1.3%), but a deep review moat (6,096 avg reviews) keeps it on the watch list.

Market size 26Growth 45Conversion 63Competition 77Returns 89Price range 50Avg price 42Brand share 64Review moat 24Quality gap 53

Returns

Great1.3%

return rate — above 5% kills the launch gate

Competition

Great38%

top-5 click share — an open shelf

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Conversion

Good5.6%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good$5.11–$24.91

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+16.0%

90-day search growth — must beat 0% to launch

Avg price

Okay$11.06

avg listing price — sweet spot $15–$100

Market size

Okay$105K

$105K/yr · 170K searches

Review moat

Bad6,096.4

avg incumbent reviews — the moat a new listing must climb

Reviews