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Migraine Glasses
Skip itBrand-locked demand (top 5 brands take 90% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$32.56avg listing price — sweet spot $15–$100
Price range
Incredible$19.15–$39.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Good$584K$584K/yr · 798K searches
Review moat
Okay2,887.67avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.6%return rate — above 5% kills the launch gate
Growth
Okay+3.4%90-day search growth — must beat 0% to launch
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Competition
Okay70%top-5 click share — leaders hold, buyers still browse
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Signals Low Review Barrier