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64

Methylcobalamin B12

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 59Growth 59Conversion 88Competition 62Returns 100Price range 79Avg price 82Brand share 70Review moat 24Quality gap 21

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Great10.3%

search→purchase rate — share of searches ending in a sale

Avg price

Great$17.90

avg listing price — sweet spot $15–$100

Price range

Great$6.83–$47.51

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good63%

top-5 brand share — brands hold most of the demand

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Market size

Good$477K

$477K/yr · 260K searches

Growth

Good+34.5%

90-day search growth — must beat 0% to launch

Review moat

Bad5,958.67

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

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