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Medical Scale
Skip itSoft demand (-10.3% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.5%return rate — above 5% kills the launch gate
Brand share
Great56%top-5 brand share — no brand owns this niche
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good$146.27avg listing price — sweet spot $15–$100
Market size
Okay$194K$194K/yr · 72K searches
Review moat
Bad6,094.2avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-10.3%90-day search growth — must beat 0% to launch
Price range
Bad$20.95–$418.80cheapest to priciest tracked listing — scored on the share inside $15–$100