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38

Lust Tower Jenga

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Soft demand (-60.1% this quarter) — this niche doesn't clear our bar today.

Market size 3Growth 0Conversion 61Competition 17Returns 61Price range 81Avg price 87Brand share 29Review moat 93Quality gap 67

Review moat

Great130.45

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$19.68

avg listing price — sweet spot $15–$100

Price range

Great$12.03–$28.79

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Conversion

Good5.3%

search→purchase rate — share of searches ending in a sale

Returns

Good2.6%

return rate — above 5% kills the launch gate

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Competition

Bad80%

top-5 click share — a locked-up shelf

Market size

Bad$12K

$12K/yr · 11K searches

Growth

Bad-60.1%

90-day search growth — must beat 0% to launch

Reviews