Skip to content
57

Lobby Broom

Worth a look

Shows low returns (1.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 10Growth 26Conversion 58Competition 77Returns 95Price range 87Avg price 95Brand share 63Review moat 24Quality gap 79

Returns

Incredible1.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$27.75

avg listing price — sweet spot $15–$100

Price range

Great$7.32–$87.74

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Competition

Great38%

top-5 click share — an open shelf

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Conversion

Good5.0%

search→purchase rate — share of searches ending in a sale

Growth

Okay+0.9%

90-day search growth — must beat 0% to launch

Review moat

Bad5,819.98

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$41K

$41K/yr · 29K searches

Products