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52

Lint Rollers

Worth a look

Shows a $13.7M/yr market, but a deep review moat (28,361 avg reviews) keeps it on the watch list.

Market size 100Growth 14Conversion 100Competition 23Returns 98Price range 41Avg price 49Brand share 36Review moat 12Quality gap 35

Market size

Incredible$13.7M

$13.7M/yr · 5.9M searches

Conversion

Incredible19.7%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Avg price

Okay$11.83

avg listing price — sweet spot $15–$100

Price range

Okay$5.52–$21.56

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Bad72%

top-5 click share — a locked-up shelf

Growth

Bad-22.3%

90-day search growth — must beat 0% to launch

Review moat

Bad28,361.07

avg incumbent reviews — the moat a new listing must climb

Reviews