36
Light Up Halloween Bucket
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Great133.4avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great$16.46avg listing price — sweet spot $15–$100
Price range
Good$9.72–$28.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+47.0%90-day search growth — must beat 0% to launch
Returns
Okay4.4%return rate — above 5% kills the launch gate
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$23K$23K/yr · 143K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Low Review Barrier