40
Keppi Weight Bench
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.4%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good$151.29avg listing price — sweet spot $15–$100
Market size
Good$291K$291K/yr · 57K searches
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,876.83avg incumbent reviews — the moat a new listing must climb
Growth
Bad-1.2%90-day search growth — must beat 0% to launch
Price range
Bad$18.61–$659.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad99%top-5 brand share — brand-locked demand
Signals High Price