43
K Trash Bags Simplehuman
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible26.0%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Incredible$32.97avg listing price — sweet spot $15–$100
Price range
Incredible$16.89–$54.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+21.2%90-day search growth — must beat 0% to launch
Market size
Okay$122K$122K/yr · 14K searches
Review moat
Bad8,456.4avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand