62
Jumbo Gift Bag
Worth a lookShows low returns (1.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.2%return rate — above 5% kills the launch gate
Brand share
Great49%top-5 brand share — no brand owns this niche
Competition
Great31%top-5 click share — an open shelf
Price range
Good$4.22–$37.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Market size
Good$389K$389K/yr · 720K searches
Growth
Good+23.7%90-day search growth — must beat 0% to launch
Review moat
Okay1,646.85avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$10.86avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Signals No Dominant Brand