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Iron Bisglycinate
Launch itA $2.6M/yr market growing +28.5% this quarter with returns at 0.0% — clears our launch bar.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible15.0%search→purchase rate — share of searches ending in a sale
Market size
Incredible$2.6M$2.6M/yr · 1.0M searches
Avg price
Great$17.10avg listing price — sweet spot $15–$100
Price range
Good$9.97–$25.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+28.5%90-day search growth — must beat 0% to launch
Review moat
Okay2,538avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad91%top-5 brand share — brand-locked demand
Competition
Bad88%top-5 click share — a locked-up shelf