50
Inhaler Case
Worth a lookShows a fragmented shelf (top 5 take 28% of clicks), but a small market ($108K/yr) keeps it on the watch list.
Competition
Great28%top-5 click share — an open shelf
Review moat
Great315.9avg incumbent reviews — the moat a new listing must climb
Brand share
Good61%top-5 brand share — brands hold most of the demand
Returns
Good2.2%return rate — above 5% kills the launch gate
Avg price
Okay$11.54avg listing price — sweet spot $15–$100
Price range
Okay$6.29–$20.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+1.5%90-day search growth — must beat 0% to launch
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Market size
Okay$108K$108K/yr · 441K searches