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67

Gum Recession Treatment

Worth a look

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 64Growth 29Conversion 62Competition 73Returns 99Price range 81Avg price 85Brand share 81Review moat 42Quality gap 76

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Avg price

Great$19.12

avg listing price — sweet spot $15–$100

Brand share

Great54%

top-5 brand share — no brand owns this niche

Price range

Great$4.91–$61.02

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Competition

Good41%

top-5 click share — leaders hold, buyers still browse

Market size

Good$598K

$598K/yr · 575K searches

Conversion

Good5.4%

search→purchase rate — share of searches ending in a sale

Review moat

Okay2,279.33

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+3.5%

90-day search growth — must beat 0% to launch

Search terms