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44

Green Scrub Pads

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A small market ($73K/yr) — this niche doesn't clear our bar today.

Market size 18Growth 34Conversion 100Competition 26Returns 99Price range 45Avg price 46Brand share 27Review moat 24Quality gap 37

Conversion

Incredible23.1%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Avg price

Okay$11.49

avg listing price — sweet spot $15–$100

Price range

Okay$2.63–$25.25

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+7.1%

90-day search growth — must beat 0% to launch

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad6,417.25

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$73K

$73K/yr · 27K searches

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