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green light therapy
Skip itSoft demand (-22.1% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$47.19avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good516.95avg incumbent reviews — the moat a new listing must climb
Brand share
Good62%top-5 brand share — brands hold most of the demand
Price range
Good$10.88–$147.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Returns
Okay4.5%return rate — above 5% kills the launch gate
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$69K$69K/yr · 77K searches
Growth
Bad-22.1%90-day search growth — must beat 0% to launch