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gluten intolerance test
Skip itWeak search conversion (0.7%) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Great$69.90avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Good1,289avg incumbent reviews — the moat a new listing must climb
Price range
Good$17.76–$180.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+17.6%90-day search growth — must beat 0% to launch
Brand share
Bad91%top-5 brand share — brand-locked demand
Competition
Bad81%top-5 click share — a locked-up shelf
Market size
Bad$40K$40K/yr · 78K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale