53
fungus killer
Worth a lookShows low returns (0.2%), but a concentrated shelf (top 5 take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Incredible15.8%search→purchase rate — share of searches ending in a sale
Brand share
Incredible29%top-5 brand share — no brand owns this niche
Review moat
Great311.33avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$13.52avg listing price — sweet spot $15–$100
Price range
Good$9.57–$20.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$82K$82K/yr · 38K searches
Growth
Bad-8.2%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf