58
fsa supplements approved
Worth a lookShows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Brand share
Incredible35%top-5 brand share — no brand owns this niche
Avg price
Great$22.72avg listing price — sweet spot $15–$100
Competition
Great28%top-5 click share — an open shelf
Price range
Great$7.57–$85.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Market size
Okay$148K$148K/yr · 206K searches
Review moat
Bad7,529.82avg incumbent reviews — the moat a new listing must climb
Growth
Bad-22.8%90-day search growth — must beat 0% to launch
Signals No Dominant Brand