50
fructaid
Worth a lookShows low returns (0.0%), but a concentrated shelf (top 5 take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible12.5%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$42.78avg listing price — sweet spot $15–$100
Price range
Incredible$24.80–$63.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good609avg incumbent reviews — the moat a new listing must climb
Growth
Okay+18.3%90-day search growth — must beat 0% to launch
Market size
Bad$67K$67K/yr · 12K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand