55
food sensitivity test
Worth a lookShows beatable incumbent ratings (4.0★), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Market size
Great$1.6M$1.6M/yr · 406K searches
Returns
Great1.5%return rate — above 5% kills the launch gate
Avg price
Great$100.87avg listing price — sweet spot $15–$100
Growth
Good+31.6%90-day search growth — must beat 0% to launch
Review moat
Good1,417avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Price range
Okay$23.30–$271.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad78%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price