51
focus patch
Worth a lookShows low returns (0.2%), but soft demand (-46.4% this quarter) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Quality gap
Incredible3.7★avg incumbent rating — lower means beatable quality
Avg price
Great$17.00avg listing price — sweet spot $15–$100
Price range
Good$9.71–$30.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good857.56avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.5%search→purchase rate — share of searches ending in a sale
Brand share
Good75%top-5 brand share — brands hold most of the demand
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Market size
Okay$121K$121K/yr · 129K searches
Growth
Bad-46.4%90-day search growth — must beat 0% to launch
Signals Quality Gap