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female condoms

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Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.

Market size 27Growth 34Conversion 77Competition 7Returns 98Price range 86Avg price 89Brand share 6Review moat 23Quality gap 48

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Avg price

Great$20.77

avg listing price — sweet spot $15–$100

Price range

Great$12.87–$31.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.5%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+7.4%

90-day search growth — must beat 0% to launch

Market size

Okay$117K

$117K/yr · 75K searches

Review moat

Bad7,555.56

avg incumbent reviews — the moat a new listing must climb

Competition

Bad91%

top-5 click share — a locked-up shelf

Brand share

Bad97%

top-5 brand share — brand-locked demand

Search terms