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extra large trash bags
Launch itA $1.3M/yr market growing +39.2% this quarter with returns at 0.3% — clears our launch bar.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Incredible15.6%search→purchase rate — share of searches ending in a sale
Avg price
Great$22.15avg listing price — sweet spot $15–$100
Market size
Great$1.3M$1.3M/yr · 371K searches
Price range
Great$6.46–$51.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+39.2%90-day search growth — must beat 0% to launch
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad11,717.73avg incumbent reviews — the moat a new listing must climb