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etg alcohol urine test
Worth a lookShows low returns (0.6%), but brand-locked demand (top 5 brands take 94% of clicks) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Great11.0%search→purchase rate — share of searches ending in a sale
Avg price
Great$18.32avg listing price — sweet spot $15–$100
Price range
Good$6.22–$29.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$318K$318K/yr · 158K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,432.35avg incumbent reviews — the moat a new listing must climb
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Growth
Okay+6.6%90-day search growth — must beat 0% to launch
Brand share
Bad94%top-5 brand share — brand-locked demand
Signals Out of Stock