42
easy on compression socks
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$24.42avg listing price — sweet spot $15–$100
Price range
Great$10.61–$59.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.3%return rate — above 5% kills the launch gate
Market size
Good$350K$350K/yr · 387K searches
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Competition
Bad70%top-5 click share — a locked-up shelf
Growth
Bad-3.0%90-day search growth — must beat 0% to launch
Review moat
Bad8,440.27avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand