42
ear eczema treatment
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible15.0%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$13.41avg listing price — sweet spot $15–$100
Price range
Okay$8.18–$17.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$101K$101K/yr · 50K searches
Growth
Bad-0.4%90-day search growth — must beat 0% to launch
Review moat
Bad6,184.88avg incumbent reviews — the moat a new listing must climb
Competition
Bad90%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand