50
dust broom
Worth a lookShows a sweet-spot price point ($21.01 avg), but a deep review moat (11,602 avg reviews) keeps it on the watch list.
Avg price
Great$21.01avg listing price — sweet spot $15–$100
Returns
Great1.3%return rate — above 5% kills the launch gate
Price range
Great$9.52–$34.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.4%search→purchase rate — share of searches ending in a sale
Brand share
Good71%top-5 brand share — brands hold most of the demand
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+2.2%90-day search growth — must beat 0% to launch
Market size
Okay$113K$113K/yr · 100K searches
Review moat
Bad11,601.53avg incumbent reviews — the moat a new listing must climb