44
dryer sheets free and clear
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible26.0%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Market size
Great$1.0M$1.0M/yr · 374K searches
Price range
Good$5.43–$25.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$10.35avg listing price — sweet spot $15–$100
Growth
Bad-2.8%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad10,794.75avg incumbent reviews — the moat a new listing must climb
Competition
Bad94%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand