69
dry water
Launch itA $3.9M/yr market growing +23.1% this quarter with returns at 0.0% — clears our launch bar.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Market size
Incredible$3.9M$3.9M/yr · 1.3M searches
Avg price
Incredible$26.01avg listing price — sweet spot $15–$100
Conversion
Great11.5%search→purchase rate — share of searches ending in a sale
Price range
Great$13.46–$45.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,221.66avg incumbent reviews — the moat a new listing must climb
Growth
Good+23.1%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand