33
dry ice for smoke effects
Skip itSoft demand (-37.3% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$35.69avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Price range
Good$8.80–$141.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay4.0%return rate — above 5% kills the launch gate
Review moat
Okay2,877.2avg incumbent reviews — the moat a new listing must climb
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Market size
Bad$65K$65K/yr · 142K searches
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Competition
Bad81%top-5 click share — a locked-up shelf
Growth
Bad-37.3%90-day search growth — must beat 0% to launch
Signals Low Review Barrier