54
drawer fresheners for dresser
Worth a lookShows low returns (0.9%), but a small market ($74K/yr) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Avg price
Good$13.07avg listing price — sweet spot $15–$100
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Growth
Okay+17.4%90-day search growth — must beat 0% to launch
Price range
Okay$5.98–$22.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Review moat
Bad8,042.33avg incumbent reviews — the moat a new listing must climb
Market size
Bad$74K$74K/yr · 77K searches