48
drain sticks
Skip itA deep review moat (11,553 avg reviews) — this niche doesn't clear our bar today.
Conversion
Incredible15.4%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Growth
Okay+5.0%90-day search growth — must beat 0% to launch
Avg price
Okay$9.70avg listing price — sweet spot $15–$100
Price range
Okay$4.10–$19.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$136K$136K/yr · 91K searches
Competition
Okay70%top-5 click share — leaders hold, buyers still browse
Review moat
Bad11,552.5avg incumbent reviews — the moat a new listing must climb