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61

dog pregnancy test

Worth a look

Shows a thin review moat (11 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 22Growth 32Conversion 26Competition 75Returns 84Price range 91Avg price 87Brand share 65Review moat 99Quality gap 98

Review moat

Incredible11.41

avg incumbent reviews — the moat a new listing must climb

Quality gap

Incredible3.7★

avg incumbent rating — lower means beatable quality

Price range

Great$12.33–$65.53

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$19.76

avg listing price — sweet spot $15–$100

Returns

Great1.5%

return rate — above 5% kills the launch gate

Competition

Great40%

top-5 click share — an open shelf

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Growth

Okay+5.7%

90-day search growth — must beat 0% to launch

Conversion

Okay2.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$87K

$87K/yr · 212K searches

Search terms