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dental mirror
Skip itPrices mostly outside the sweet spot ($4.02–$15.05) — this niche doesn't clear our bar today.
Conversion
Incredible17.8%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Market size
Good$393K$393K/yr · 300K searches
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-0.6%90-day search growth — must beat 0% to launch
Review moat
Bad4,991.25avg incumbent reviews — the moat a new listing must climb
Competition
Bad75%top-5 click share — a locked-up shelf
Avg price
Bad$7.37avg listing price — sweet spot $15–$100
Price range
Bad$4.02–$15.05cheapest to priciest tracked listing — scored on the share inside $15–$100