57
deli containers with lids
Worth a lookShows a $2.8M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Incredible$2.8M$2.8M/yr · 1.8M searches
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Avg price
Great$17.07avg listing price — sweet spot $15–$100
Price range
Good$9.56–$26.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,144.41avg incumbent reviews — the moat a new listing must climb
Growth
Bad-5.9%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality