61
damp rid refills
Launch itA $1.3M/yr market growing +62.2% this quarter with returns at 0.6% — clears our launch bar.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Incredible14.0%search→purchase rate — share of searches ending in a sale
Avg price
Great$22.47avg listing price — sweet spot $15–$100
Market size
Great$1.3M$1.3M/yr · 413K searches
Growth
Great+62.2%90-day search growth — must beat 0% to launch
Price range
Great$4.99–$45.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,634.72avg incumbent reviews — the moat a new listing must climb
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand