43
crutches for kids
Skip itHigh returns (8.2%) — this niche doesn't clear our bar today.
Avg price
Incredible$34.95avg listing price — sweet spot $15–$100
Price range
Incredible$18.51–$49.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Review moat
Okay1,789.81avg incumbent reviews — the moat a new listing must climb
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Market size
Okay$151K$151K/yr · 171K searches
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Growth
Okay+1.9%90-day search growth — must beat 0% to launch
Returns
Bad8.2%return rate — above 5% kills the launch gate
Signals High Returns