48
cover roll stretch tape
Skip itA concentrated shelf (top 5 take 77% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible19.8%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Review moat
Good1,265.5avg incumbent reviews — the moat a new listing must climb
Price range
Good$5.93–$26.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+23.0%90-day search growth — must beat 0% to launch
Avg price
Good$12.17avg listing price — sweet spot $15–$100
Market size
Okay$146K$146K/yr · 61K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad91%top-5 brand share — brand-locked demand
Competition
Bad77%top-5 click share — a locked-up shelf