50
copas para brindis de 15 aos
Worth a lookShows no brand lock-in (top 5 brands take 34% of clicks), but weak search conversion (1.4%) keeps it on the watch list.
Brand share
Incredible34%top-5 brand share — no brand owns this niche
Avg price
Incredible$36.51avg listing price — sweet spot $15–$100
Competition
Great21%top-5 click share — an open shelf
Review moat
Okay1,703.51avg incumbent reviews — the moat a new listing must climb
Growth
Okay+13.9%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.4%return rate — above 5% kills the launch gate
Price range
Okay$9.62–$265.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$74K$74K/yr · 149K searches
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand