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60

comfrey salve

Worth a look

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 71Growth 36Conversion 82Competition 43Returns 99Price range 90Avg price 89Brand share 36Review moat 45Quality gap 50

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Price range

Great$13.56–$34.66

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$20.64

avg listing price — sweet spot $15–$100

Conversion

Great8.8%

search→purchase rate — share of searches ending in a sale

Market size

Good$754K

$754K/yr · 415K searches

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,996.22

avg incumbent reviews — the moat a new listing must climb

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+8.8%

90-day search growth — must beat 0% to launch

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Search terms